My Journey to Launching Animated Home Care in New Jersey

From Vision to Licensed Agency

My name is Joel Lefkowitz, and I live in Saddle Brook, New Jersey. For years, I carried the vision of starting Animated Home Care, a place where seniors and families could receive quality, compassionate support without feeling rushed or overlooked. But I quickly realized that passion alone wasn’t enough. To build something lasting, I needed legal expertise, licensing support, and a team I could trust.

That’s when I turned to Consult Atlas Foundation, a nonprofit organization dedicated to making healthcare entrepreneurship affordable and accessible for people like me.

The Consult Atlas Foundation Difference

From my first conversation with Bill Allington, I could tell this wasn’t just another consulting firm. Bill explained how Consult Atlas Foundation uses AI-powered accuracy to eliminate errors in documentation and speed up the licensing process. He also emphasized their nonprofit mission—every dollar goes back into helping entrepreneurs, not into corporate profits.

Soon, I was connected with my paralegal team—Bercelis, Laura, and Christine—who guided me step by step. They didn’t just file forms; they explained policies, handled compliance, and even prepared my Policies & Procedures manual. Whenever I had questions, they answered with patience and clarity.

Making the Impossible Possible

Like many first-time business owners, I worried about finances. Starting a healthcare agency can be expensive, and I wasn’t sure I could afford the upfront costs. That’s when Consult Atlas introduced me to their Microlending Program—a humanitarian initiative offering interest-free, collateral-free payment options.

This program changed everything. Instead of being stuck at the starting line, I was able to move forward with confidence, paying in small installments without crushing debt. For me, that was the difference between “someday” and “today.”

Building Animated Home Care with Confidence

What impressed me most was how seamlessly AI tools and human guidance worked together at Consult Atlas Foundation. Their technology ensured accuracy and speed, while their nonprofit-driven team gave me encouragement and support. It wasn’t just about getting licensed—it was about being set up to thrive.

Today, Animated Home Care is on its way to becoming a licensed agency in New Jersey. The dream that once felt overwhelming is now a structured, achievable reality—thanks to the partnership of a nonprofit that truly cares.

A Message to Future Entrepreneurs

If you have a dream like mine, don’t let fear or finances hold you back. The combination of AI-powered support, nonprofit values, and flexible microlending at Consult Atlas made my journey possible—and it can make yours possible too.

Because of Consult Atlas Foundation, I am no longer just a dreamer. I am building a home care agency that will change lives.